Cyrielle and Marine, two friends who are passionate about traveling, thought of Ada Perlu from their love for Indonesia, its people, its culture and above all its fabric: Batik. Designated by UNESCO as a heritage masterpiece, it is this fabric with floral motifs that gives birth to the universe of their brand.
Meaning "I need" in Indonesian, Ada Perlu wants to be a brand whose seductive and colorful products become an essential part of our wardrobe, to give it a soft air of paradise.
Concerned about a sustainable and fair way of life, the two designers are committed to the environment through their numerous eco-responsible initiatives: biodegradable packaging, recycled paper labels, digital printing, reuse of material scraps, certified natural fibers Oeko-Tex 100, local and artisanal manufacture, fair production ... In short, you will understand, Cyrielle and Marine have left nothing to chance and have thought out the manufacturing process in great detail to have the least environmental impact possible. They also work with local workshops that respect their artisans and carry out concrete actions for the planet, such as planting trees in Indonesia.